I am pleased to have Luster Products Incorporated sponsoring me and my projects. They are a great 3rd generation Black family owned brand of hair & beauty products which is closely tied to celebrity, entertainment and sports personalities. I liked the fact that they have a strong heritage and have been in business for over 60 years. The unique thing is that a black owned media company from the UK is partnering with a black owned hair company from the USA – a very rare trans-Atlantic combination. Our aim is to build a new digital and distribution model for online media, physical merchandise and personalized products. Diversify by developing new brands for JEM , JEM Merchandising Limited and Luster Products Incorporated through creative media and new “Origin of Beauty” product lines with jewellery plus hair & beauty ranges. Launching in relation to the “Spirit of the Pharaoh” MAGIC and ancient Egypt’s mystique of being the first to record natural product beauty regimes and known the world over for their priceless and magnificent jewellery designs.